http://pwgmarketing.com/blog Simplify marketing for small businesses Tue, 09 Mar 2010 19:44:52 +0000 http://backend.userland.com/rss092 en Duct Tape Marketing Founder, John Jantsch, talks about a calendaring system that helps small businesses focus on executing their marketing plan daily, weekly and monthly. http://pwgmarketing.com/blog/differentiation/creating-a-small-business-marketing-plan Start doing your life's work and do something that matters! http://pwgmarketing.com/blog/career/the-lemonade-project http://pwgmarketing.com/blog/marketing/social-media-revolution Come to learn how to be a part of the biggest Marketing & Advertising opportunity in Northwest Ohio at the AdWORKS Kick-Off event Thurs., June 25. This social hour is free to attend by all. Ad Club of Toledo President, Sara Shiels and I, along with other Ad Club members, will ... http://pwgmarketing.com/blog/differentiation/adworks-is-coming When I talk to many small business owners about the Internet and ways to use it to grow their business, I often encounter this response, "That's just for people trying to sell stuff to people all over the world," or "I tried that and it didn't work for me." Whenever I ... http://pwgmarketing.com/blog/differentiation/how-to-do-business-on-the-world-wide-web-even-when-your-target-is-the-guy-next-door I found this fascinating quote today: Core messages. Key messages. Messages, messages. We really put a lot of stock in that word, don’t we?Why Messages Aren’t Enough, Apr 2009 You should read the whole article. http://pwgmarketing.com/blog/differentiation/why-messages-aren%e2%80%99t-enough Inspiring! http://pwgmarketing.com/blog/uncategorized/entrepreneurs-can-change-the-world Last week I had the distinct honor and pleasure of participating on a marketing panel organized by Leasa Maxx of Maxx Marketing & Design and the Maumee Chamber of Commerce. On the panel with me were three very talented marketing professionals: Susie Joyner, marketing manager at Allshred Services; Deborah Rasmusson, director ... http://pwgmarketing.com/blog/differentiation/smart-marketing-in-a-tough-economy With the words that you use on your site, are you talking mostly about your customers and their needs or are you talking mostly about yourself? In order to help small businesses answer this question, Future Now Inc. has created a “WeWe Monitor.” This is a free analysis tool that counts ... http://pwgmarketing.com/blog/marketing/how-customer-focused-is-your-website-really I am so pleased to report that local participation for the April 3 Inaugural Social Media Breakfast Toledo meeting was extremely strong. The planning committee could not have been more pleased at the turnout, interest and engagement for the event, which combined an overview of web 2.0 social media with ... http://pwgmarketing.com/blog/blog/strong-local-interest-sparks-first-social-media-breakfast-toledo-event