I am very happy to announce that after almost one year of hard work John Jantsch and Palo Alto Software have released Marketing Plan Pro powered by Duct Tape Marketing.

Marketing Plan Pro 11.0 is simple, practical marketing plan software that makes it easy to plan and carry out the marketing activities you need to grow your business. Not only is it the fastest, easiest way to write a marketing plan, it gives you a live roadmap to implement real programs and marketing activities that will make a measurable difference in your business.

Oh, and did I mention that Marketing Plan Pro is powered by Duct Tape Marketing. You now have everything you need to develop an action-oriented marketing plan.

I recommend starting with the simplest marketing plan outline — the 30-minute marketing plan — then circling back to add detail as you progress. Creating an actionable small business marketing plan doesn’t have to be a month-long endeavor.

Marketing Plan sections follow the Duct Tape Marketing System and include:

  • [icon type=”angle-double-right” class=”fa-li accent”]Build your marketing vision
  • [icon type=”angle-double-right” class=”fa-li accent”]Define your ideal customer
  • [icon type=”angle-double-right” class=”fa-li accent”]Identify your remarkable difference
  • [icon type=”angle-double-right” class=”fa-li accent”]Develop your message
  • [icon type=”angle-double-right” class=”fa-li accent”]Build a product/service mix
  • [icon type=”angle-double-right” class=”fa-li accent”]Find your future customers
  • [icon type=”angle-double-right” class=”fa-li accent”]Create magnificent marketing materials
  • [icon type=”angle-double-right” class=”fa-li accent”]Use the power of the Internet
  • [icon type=”angle-double-right” class=”fa-li accent”]Retain loyal customers
  • [icon type=”angle-double-right” class=”fa-li accent”]Build your team
  • [icon type=”angle-double-right” class=”fa-li accent”]Plan and schedule marketing activities
  • Forecast sales and budget expenses
  • [icon type=”angle-double-right” class=”fa-li accent”]Understand your number

This latest release of Marketing Plan Pro includes everything you need to create a complete, action-ready marketing plan using the Duct Tape Marketing process.